Be True. Be Kind.
Our simple philosophy in all that we do.
Clean, Conscious, Performance Skincare.
Unreservedly honest products that truly work, be kind to skin and the planet – no exceptions! Drawing from our rich ayurvedic legacy of over 30 years and embracing dermal science, we aim to create transparent skincare that is incredibly effective, safe and without harming the environment or the planet.
CLEAN INGREDIENTS, RADICAL TRANSPARENCY.
We formulate to the highest standards of efficacy and safety – using only proven, verified ingredients in bio-compatible bases; and free from over 1800 questionable ingredients .
With no black boxes, and nothing to hide, we strive for radical formulation transparency, so you will never have to guess what and how much of it is in the products you use.
Our Product Philosophy
MULTITASKING FORMULAS, REAL RESULTS.
We aim to to deliver multi-tasking formulas that only have proven actives but are also packed with anti oxidants, skin replenishing and skin restoring agents in stable pH levels that don’t promise miracles, but deliver real results. Remember, you can't build a 6 pack by just doing sit ups.
Our Digital Skin Clinic
At True Kind, we understand that everyone's skin is unique and deserves personalised attention. Our team of expert dermatologists will work with you to create a customised skincare routine that includes products made from dermat-backed product formulations and consultation flows are tailored to your specific skin concerns and goals. So, whether you're looking to address issues such as acne, aging, hyperpigmentation, or simply want to achieve healthier, radiant skin, we're here to help you on your skin-journey.